The Challenge
QurBook is a personalized patient care concierge app designed with meticulous precision to provide you and your family a safe and trusted experience. Personalized to suit your needs, over 1000 care plans (QurPlans) covering 30 specialties are being developed to look after your health and carefully manage regimens. With QurBook, you can now take care of your family’s health from any corner of the world!
Process
Our team started the work by following establishing a solid understanding of the SaaS and working on gathering insights from users.
Define the target audience: The first step is to identify the target audience and their needs, pain points, and preferences. This information will inform the design of the landing page and ensure that it resonates with the target audience.
Create a wireframe: A wireframe is a rough sketch of the landing page layout and content. This step involves creating a wireframe that incorporates the key elements of the landing page, including the headline, sub-headline, call-to-action, images or videos, and user-friendly forms.
Design the landing page: Once the wireframe is approved, the landing page design can be finalized. This step involves incorporating branding elements, such as colors, fonts, and imagery, as well as optimizing the layout and design for mobile responsiveness and user experience.
Write persuasive copy: Persuasive copy is critical to the success of a landing page. This step involves crafting compelling copy that communicates the value proposition of the SaaS product, addresses the target audience's pain points, and encourages them to take action.
Solution
With QurOne, users don’t have to worry about long queues to schedule appointments or worry about carrying various medical documents to show to the doctor. Just click for any of healthcare needs and we are already on it.
If you want to order your prescription using your local pharmacy or through our certified online partners? (or) Want to have a certified healthcare expert visit you or your family members for a short at home care (or) want someone to join you or your family member to go to a doctor appointment. Then, QurOne is your answer!
User-centered design: The landing page was designed with the target audience in mind, incorporating elements that aligned with their needs, preferences, and pain points.
Key takeaways
The results of the mobile app is highly intuitive and seamless mobile application with localization option that carries a modern sense of elegance. Delivered the wireframes, Visuals, UI, Color & Typography to the developers.
Increased customer engagement: The new landing page design successfully engaged more potential users, resulting in a significant increase in the number of page views and user engagement.
Higher conversion rates: The optimized landing page effectively communicated the value proposition of the product, resulting in a significant increase in the number of conversions and subscriptions.
Improved customer retention: The enhanced user experience of the landing page resulted in improved customer satisfaction, leading to increased customer retention rates.
Increased revenue: The higher conversion rates and improved customer retention resulted in a significant increase in revenue for the healthcare product.
Prototype
Prototype
App